Redesign decisions

Cheap Fixes That Make an Old Site Feel Current

Most of what reads as "outdated" is a handful of specific, inexpensive things — not a reason to rebuild from scratch.

Update typography and spacing

Modern font choices and more generous spacing are often a CSS-level change, not a rebuild, and make an immediate visual difference.

Refresh the photography

New, current photos — of your team, premises, or work — do more to signal an active business than any layout change.

Update visible dates and stale content

An old copyright year or outdated reference is a quick, easy fix that removes an obvious signal of neglect.

Fix the mobile experience specifically

Often the single biggest driver of a "dated" feeling, and frequently fixable through targeted mobile-specific adjustments rather than a full rebuild.

Find out what's actually dating your own site.

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