Showing only polished final results undersells the actual transformation and skill involved.
Before photos showing an already-decent space undersell the actual transformation. Genuinely challenging starting points — overgrown, poorly designed, or neglected — make the after result far more persuasive.
Photos taken from different angles or distances make direct comparison difficult and can look less credible. The same framing for both shots makes the transformation immediately, obviously clear.
A portfolio showing only large, expensive transformations may inadvertently discourage visitors with smaller projects in mind — a range of scales helps more visitors see a relevant example of their own situation.
A garden photographed in full summer bloom looks very different in winter — noting when photos were taken, or showing the same space across seasons, sets realistic expectations about year-round appearance.
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